B randing Guides
I have designed these guides with love to help you brand your business and give your clients the information they need to be better equipped for a great experience for everyone involved. These guides will truly change your customers experience!
Branding is important as a business so that people will recognize you and your work when they see it. Consistency is huge in photography. People want to know when booking you that the photos you take for them will look like the rest of the photos on your website and social media.
The best way to carry out that branding in the client experience is to give them a welcome guide. This also helps give them all the information they will need to know prior to the session making the whole process seamless.
Oh Hey there hard working girl!
I see you over there, working hard trying to make all the pieces come together to run a successful business and try to thrive in your personal life. I know how hard it is to try and wear all the hats all the time.
Then you sit down at the end of the day exhausted from all the back and forth emails and lack of direction your clients have.
To top that all off somewhere along the way you dropped the hat where you take care of yourself and fill your own cup back up. You feel depleted and burnt out. Maybe even wondering what is the point in it all. Should you just throw in the towel and give up?
There has to be a better way!!
Am I on the right track so far?
Tell me if this also sounds familiar:
You are tired, burnt out, and want to quit.
You want those dreamy clients but don't know how to get them.
You want clients to show up dressed to impress but instead they show up in graphic tees.
You spend so much time on the back and forth answering emails and texts.
You feel unfulfilled in your work.
If you read through all that and still relate stick around because I have something that will change your life and business!
I get it! As an entrepreneur the work life balance is hard. Running a successful business is even harder, running out of inspiration and wanting to quit is the worst!
We can't succeed unless we know how to prep our clients for success. That is where you start and continue to get your dream clients.
But there is something I can confidently tell you...
It doesn't have to be that way!!!
You can (and should) have extra free time and dreamy clients.
Like... a lot!
You might be wondering...
Who the Heck am I to be teaching you how to run a business successfully?
Hey I'm Janel
I am an adventure elopement and small intimate wedding photographer, a business coach for photographers, small dog owner, single mom of two, and adventure lover.
I use to be right where you are now. I started at the bottom and worked my way up slowly and painfully. It took 7 years to get my business off the ground and running. That was me working everyday for hours on end to make even the smallest profit. I was wondering what I was doing wrong and why everyone around me seemed to thrive so much more than me.
Luckily even when I felt like quitting, I kept going and pushed even harder. I watched all the videos and took courses and continued to learn. Now I have bookings well into the next year.
Times get hard but you can't quit if this is your dream and the WHY is bigger than everything else. I want you to succeed and feel like it's all worth it!
And now for the guides...
The Welcome Guide
This is the perfect guide to introduce your business and brand to your potential clients. This could make the difference in booking the session and losing the lead.
It includes:
- An introduction to your brand and business
- A introduction to who you are
- A sample pricing guide
- The kinds of packages you offer
- Frequently Asked Questions
- A Breakdown of the Experience
- How to Contact you
- List of the Next Steps
The Styling Guide
This is the perfect guide to teach your clients how to wear those dreamy outfits and look cohesive as a family. This will take so much pressure off of them and help them to feel like Rockstars during the session.
It includes:
- An introduction to the color wheel
- How to dress multiples cohesively
- The most flattering dress types
- What not to wear
- Frequently Asked Questions
- Tips for different seasons
- Examples of what looks good and doesn't
- List of the Next Steps
The Location Guide
This is the perfect guide to help your clients choose the best location and give them different options to choose from. This could make the difference in shooting at the same place 10 times or branching out to new exciting locations.
It includes for each location:
- Pictures for examples
- A GPS location link
- Details about the location itself
- If pets and kids are okay for the location
- If it's handicap accessible
- For hikes; the duration, difficulty, and incline
- How to Contact you
- List of the Next Steps
The Wedding/Elopement Guide
This is the perfect guide to go over all the details of a clients wedding. This will take so much stress off your brides. Planning a wedding can be stressful. Giving them a detailed PDF with what to expect and tips on how to achieve that is priceless. Your brides will be so grateful.
It includes:
- An introduction to your brand and business
- A introduction to who you are
- Where to start planning
- Money Saving Tips
- Picking a Venue
- The Wedding Timeline
- All the different types of photos they can add with detailed accounts of how they all play out
- Tips on Unplugged Wedding
-Tips for self care
- Vendor Suggestions
- A sheet for what your shot list looks like
- A sheet for them to fill out their dream shotlist
Here's what I can guarantee you...
When your clients see these beautiful guides they will know who you are as a photographer and know you mean business. They will be thankful you put all this time into answering all the questions they have in advance! Believe it or not they don't enjoy the back and forth emails either.
These guides will help your clients to pick the most dreamy outfits and the best locations that way you can have the photoshoots of your dreams.
You will be more at ease with yourself and have more time for all those self-care things you keep putting off. Finding more time to spend with family and friends. That all feels like a huge win to me!
Frequently Asked Questions
Can I change the colors to match my brand?
Yes you absolutely can, everything is editable from the font, colors, wording, and pictures in the Canva app.
Can I add more locations to the location guide?
Yes, you can just duplicate the page and create as many locations as you like. I send my clients a questionnaire to determine what kind of locations they like and then I narrow down the options. Just make a copy of the Master copy, name it for your clients, delete all the locations that don't apply to them, download the copy and send that to your clients.
How do I send a copy to my client?
I like to keep a copy in my google drive and send them the downloadable link that way. I have found pretty much everyone can access it this way.
Can the Wedding Guide also be used for Elopements?
Yes, I would just make a copy and change the wording and pictures since the two are pretty different.
What if I don't have a Canva account?
It is free to make an account and edit your guide. If you are not already using Canva in your business you really need to try it!
Why do they not come with the wording?
Every business has a different brand and a different look they are going for so I want to leave room for you to fill it out in your voice to be true to yourself and your brand.
Can I have a refund?
Due to the digital nature of these styling guides and the fact that you already have it in your possession once purchased, all sales are final.
My friend,
Whether you are thriving or feeling a mess this planner is for you. It will level up your business and buy you back some time you have been missing! The Branding Guides will seriously level up your clients experience.
They will help set the tone and avoid miscommunication. It will help set the tone for the experience and knowledge you have gained. You will have better prepared clients.
Yes, it DOES get to be that easy.
Nope, it DOESN’T have to be complicated.
You just need the right guide…
And I’m ready to give that guide to you.
So click the button below to get The Branding Guides, and let me help you start your business on the right track!!
You must be thinking, "that all sounds great but I am sure there is no way I could afford it". Well friend you couldn't be more wrong.
I strive to make all my products affordable so that everyone can use them and level up.
Sounds Great!
So how much does it cost?
When you purchase TODAY, you’ll download your guides to start:
The Welcome Guide (value: $100)
My Style Guide (value: $100)
My Location Guide (value $100)
The Wedding Guide (value $100)
Exclusive access to reuse the planners for all your business needs (value: $PRICELESS)
Whip out that calculator -That's a total value of
$400+
